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Classic Fashion: Weaving threads of prominence in Jordan’s garment sector

By : Business Editor


Jordan Daily – In the industrial landscapes of Jordan, a story of remarkable transformation unfolds within the bustling halls of Classic Fashion. From its inception in 2003, this trailblazing enterprise has swiftly risen to prominence as the premier garment manufacturer in the MENA region.

With a dedicated workforce of 32,590, Classic Fashion Apparel Industry operates 22 avant-garde factories , each day masterfully crafting 500,000 pieces of clothing that grace the shelves of the world’s fashion capitals.

Jordan’s garment sector, bolstered by fourteen Qualified Industrial Zones (QIZ), has become a hive of activity, employing over 75,000 workers. The sector’s exponential growth was catalyzed by the foresight of American garment brands seeking to outsource production, coupled with a pivotal free trade agreement between Jordan and the United States signed in October 2000. This agreement has been a linchpin in facilitating the seamless export of garments from Jordan to the bustling markets of the West.

Classic Fashion’s commitment to quality is unwavering. The company’s premium garments are meticulously crafted to meet the exacting standards of international suppliers and fashion brands in the USA, Europe, and Canada. Within the walls of Classic Fashion’s facilities, client companies’ accredited laboratories operate with precision, ensuring that every garment that leaves the factory floor is nothing short of perfect.

The narrative of Classic Fashion’s growth recently added a royal chapter when His Majesty King Abdullah II inaugurated the BIA Textile Company, a subsidiary of Classic Fashion, valued at $149 million. This event marked a significant milestone in the company’s journey, aligning with Jordan’s Economic Modernisation Vision and underscoring the country’s commitment to economic diversification and growth.

At the core of Classic Fashion’s ethos is a deep-seated belief in the power of human potential. Sanal Kumar, the Chairman & Managing Director, envisions the company as not just a garment manufacturer but as a catalyst for sustainable economic growth and opportunity. The company’s mission is clear: to ascend to the zenith of global garment manufacturing while fostering an inclusive and equitable environment for its associates and the broader community.

Under Kumar’s astute management , Classic Fashion has become synonymous with labor-friendliness, setting a standard for ethical practices in the industry. The company’s culture and values are the foundation upon which it builds its success, significantly contributing to Jordan’s garment exports and solidifying its reputation as a beacon of labor rights.

As Classic Fashion continues to weave its narrative of success, it remains steadfast in its mission, championing the ideals of innovation, sustainability, and opportunity.

In the tapestry of Jordan’s economic landscape, Classic Fashion stands out as a vibrant pattern of progress and promise.

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