By : News Editor
Jordan Daily - Jordan-based IT and consulting firm Optimiza, the brand of Al-Faris National Company for Investment and Export, has appointed Majd Shweikeh to its board of directors, the company said on Tuesday.
Shweikeh, a former minister, previously held portfolios including Minister of Tourism and Antiquities, Minister of Public Sector Development and Performance Enhancement, and Minister of Information and Communication Technology. In those roles, she oversaw national reform initiatives, digital transformation programmes and economic resilience strategies.
She is the founding partner of Masharek Advisory, a consultancy focused on strategy, transformation and artificial intelligence-enabled solutions. Shweikeh also serves as a strategic advisor at Consulting Haus and has advised the Royal Commission for AlUla in Saudi Arabia for five years.
Her board experience includes positions with Ahli Bank, the Saudi Jordan Investment Fund and Amman Baccalaureate School, and she has chaired audit and governance committees at several financial institutions.
